Email newsletters are a wonderful cost effective way to communicate with your customers. Email is now an everyday part of our lives and is an opportunity for you to have a "one to one" relationship with your customers whether internal or external.

Gill Marketing can assist you in the creation and development of email newsletters. The package offered includes compilation from information supplied by the client, transfer of information into HTML text and transmission. Once transmitted the opening rates are then tracked and reported back to the client.

Opening rates will vary as to the size of database that the email newsletter is being sent to but you should expect for a consumer email newsletter an opening rate of 20% to 30% and for a trade newsletter anything over 50% is deemed excellent.

Gill Marketing has produced and transmitted email newsletters for Kubota UK Ltd for their own dealer network and for Mayday Mortgages sent to the large client base.